Sunset Magazine December 1929
Sunset Magazine December 1929. The cover features huge pink "SUNSET" lettering with "December 1929 - 10 Cents" above and "The Western Magazine of Good Ideas" on the side. A decorated Christmas tree with colorful ornaments stands beside a red-roofed house, creating a festive holiday scene in teal and warm reds. This Christmas issue reached readers just weeks after the October 1929 stock market crash that triggered the Great Depression. Its festive warmth stands in poignant contrast to the hard decade ahead — Sunset, calling itself "The Western Magazine of Good Ideas," would spend the 1930s helping Westerners make do with less.